Businesses Worth Knowing
Helping you discover the businesses you didn't know existed.
GOOD THINGS ARE BEING BUILT EVERYWHERE.
There are businesses being built, ideas being brought to life, and people doing meaningful work all around us.
Some are brand-new. Others have been here for years. But every so often, you come across a business that makes you wonder how you didn't know about it sooner.
Businesses Worth Knowing is a growing collection of stories featuring the people, places, and ideas worth discovering.
You Heard It Here First
Shining a light on new businesses, exciting launches, and founders just entering the market because every great idea deserves a chance to be discovered.
Pámpano Coffee: GRAND OPENING
Wellness House: LUXURY AIRBNB
Caroline Rios: CR GALLERY
Have a business we should know about?
We're always looking to discover new businesses and meet the people behind them.
Our Goal
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Visibility can be difficult to earn - especially when you're a new business entering the market.
Our goal is simple: Help businesses get seen, discovered, and known by more people, creating opportunities for them to reach new audiences and grow their presence.
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Businesses Worth Knowing was created to creating opportunities for new businesses to be seen and discovered without requiring a traditional PR campaign or advertising budget.
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Readers get to discover businesses they may not have encountered otherwise — a new coffee shop, a local service provider, a creative brand, or a business that's been around for years but has flown under their radar.
Our aim is to introduce readers to businesses they connect with, find interesting, and might want to support.
How to Be Featured in BWK
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Submit existing photography, video, or brand assets for consideration. If selected, our team will develop your story into an editorial feature.
Apply for complimentary photography and short-form video. A limited number of selected businesses will receive original visual content for their feature.
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Businesses Worth Knowing is a complimentary editorial initiative by Willful Pursuit.
There is no cost for businesses to be considered or featured. Our goal is to help businesses share their story, expand their visibility, and be discovered by the communities they were meant to serve.